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    22 books for the business owner in your life

    For the holidays, we’ve got a roundup of our favourite business books for the business owner in your life. These are 22 books that I have relied on during my journey in business. I highly recommend every one of them – never stop learning.

    We’ve divided them into five categories: Do Better Business, Mindset for Success, Leadership, Transform Your Life and Marketing. Included are the jacket descriptions and links to purchase. You’ll probably recognize a few of these, but we hope you find something new, intriguing or helpful. Pair a book with a beer-themed gift, and you’ve got practical and fun covered. We wish you a happy holiday season!


    Do better business 

    The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It 

    By Michael E. Gerber

    Small business consultant and author Michael E. Gerber points out how common assumptions, expectations, and even technical expertise can hinder running a successful business. Gerber walks you through the steps in the life of a business and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

    Buy it on Indigo or Amazon


    Traction: Get a Grip on Your Business

    By Gino Wickman

    Don’t let common problems run you and your business. All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. The Entrepreneurial Operating System is a practical method for achieving the business success you have always envisioned. 

    Inside Traction, you’ll discover simple yet powerful ways to run your company with more focus, growth and enjoyment. The E-Myth (and the E-Myth Mastery) was my original business bible until I discovered this book. It gives you a clear method for how to run your business.

    Buy in on Indigo or Amazon


    Scaling Up: How a Few Companies Make It...and the Rest Don’t

    By Verne Harnish

    In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches have been honed from over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities (and weight) of scaling up a venture. 

    Buy in on Indigo or Amazon


    Good To Great: Why Some Companies Make the Leap… And Others Don’t

    By Jim Collins

    How can good, mediocre, and even bad companies achieve enduring greatness? Are there those that convert long-term mediocrity or worse into long-term superiority? If so, what distinguishing characteristics cause a company to go from good to great? 

    Find it on Audible or Amazon


    Profit First: Transform Your Business From a Cash-Eating Monster to a Monkey-Making Machine

    By Mike Michalowicz

    By using Michalowicz’s Profit First system, readers will learn that:

    • Following four simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.
    • A small, profitable business can be worth much more than a large business surviving on its top line.
    • Businesses that attain early and sustained profitability are better at achieving long-term growth.

    Buy it on Indigo or Amazon


    Simple Numbers, Straight Talk, Big Profits!: 4 Keys to Unlock Your Business Potential

    By Greg Crabtree

    Simple Numbers can guide you to increased business profitability! Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will drive your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and more!) in annual revenue. 

    Buy it on Amazon


    Mindset for success

    Drive: The Surprising Truth About What Motivates Us

    By Daniel H. Pink

    In this provocative and persuasive new book, Pink asserts that the secret to high performance and satisfaction—at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

    Buy in on Indigo or Amazon


    Grit: The Power of Passion and Perseverance

    By Angela Duckworth

    Why do some people succeed and others fail? Angela Duckworth’s breakout hit—praised in People as “inspiration for non-geniuses everywhere”—shows anyone striving to achieve that the secret to outstanding achievement is not talent but a special blend of passion and persistence she calls “grit.”

    Buy it on Indigo or Amazon


    Influence: Science and Practice

    By Robert B. Cialdini

    Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say “yes.” Widely used in classes and sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion.

    Find it on Audible or Amazon


    Hiring for Attitude: A Revolutionary Approach to Recruiting and Selecting People with Both Tremendous Skills and Superb Attitude

    By Mark Murphy 

    Most hiring managers are getting it wrong. While skills are important, a particular skill set is easy to test in an interview. Attitude is much harder to recognize but should be your number-one focus during the hiring process. Even one employee with the wrong attitude could cause years of suffering for your other employees and customers. Whether hiring new employees, choosing existing employees for a new team or upgrading your talent pool, you need people with the right attitude!

    Buy it on Indigo or Amazon 



    Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity

    By Kim Scott

    The idea is simple: You don’t have to choose between being a pushover and a jerk. Using Radical Candor―avoiding the perils of Obnoxious Aggression, Manipulative Insincerity, and Ruinous Empathy―you can be kind and clear at the same time.

    Buy it on Indigo or Amazon 


    Overcoming the Five Dysfunctions of a Team: A Field Guide for Leaders, Managers and Facilitators

    By Patrick M. Lencioni

    Using tools, exercises, assessments and real-world examples, Lencioni offers specific, practical guidance for overcoming the Five Dysfunctions. He examines questions that all teams must ask themselves: Are we really a team? How are we currently performing? Are we prepared to invest the time and energy required to be a great team? 

    Buy it on Indigo or Amazon


    Start With Why: How Great Leaders Inspire Everyone To Take Action

    By Simon Sinek

    Incredibly loyal followers and customers are how great companies start movements. What about the leaders of companies like Southwest, Apple, and Harley Davidson that separate them from the rest? People don’t buy WHAT you do; they buy WHY you do it. Start with your purpose, then move to your unique value proposition and core values. Then, move to your core service or product offering.

    Find it at Indigo or Amazon


    The 21 Irrefutable Laws of Leadership: Follow Them, and People Will Follow You

    By John Maxwell

    This is one of the best-selling leadership books of all time because it’s simple to follow. John Maxwell distills everything he’s learned about leadership into a handful of life-changing principles. He has combined insights learned from his 30-plus years of leadership successes and mistakes with observations from the worlds of business, politics, sports, religion, and military conflict. The result is a revealing study of leadership delivered as only a communicator like Maxwell can.

    Find it on Audible or Amazon


    Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork

    By Dan Sullivan 

    Who Not How by Dan Sullivan presents a paradigm shift for entrepreneurs seeking to scale their businesses and achieve more. Sullivan argues that the key to success lies not in asking "how" to accomplish tasks, such as increasing revenue or solving personnel issues, but in asking "who" can help achieve these goals. This perspective encourages entrepreneurs to leverage the talents and abilities of others by finding the right people to handle various aspects of the business where the entrepreneur is weaker. Our connected world makes this easier than ever, and hiring contractors means you only pay for what you have them do. For all the jobs you hate doing, there's someone out there who would love to do that.

    Buy it on Indigo or Amazon


    Measure What Matters Paperback

    By John Doerr

    Legendary investor John Doerr makes the case for ambitious goal-setting and meticulous execution. Building on a career-long legacy of sharing the power of Objectives and Key Results (OKRs) with established and emerging leaders, Measure What Matters includes a broad range of first-person accounts demonstrating the focus, ambition and explosive growth that OKRs have spurred at many great organizations.

    Buy it on Amazon


    Transform your life

    The 4-Hour Work Week

    By Timothy Ferris

    Forget the old concept of retirement and the rest of the deferred-life plan — there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, or earning a monthly five-figure income with zero management, The 4-Hour Workweek is the blueprint. 

    Buy it on Indigo or Amazon


    The Power of Now: A Guide To Spiritual Enlightenment

    By Ekhart Tolle

    This book will change you. I will never forget the first time I read this back in 2010. The journey into The Power of Now requires you to leave your analytical mind behind — i.e. the ego. Now is everywhere — in the body, the silence, and the space around you. These are the keys to entering a state of inner peace. They can be used to bring you into the Now, the present moment, where problems do not exist. It is here you find your joy and can embrace your true self. It is here you discover that you are already complete and perfect.

    Find it on Indigo or Amazon


    How To Win Friends And Influence People

    By Dale Carnegie

    Twelve ways to win people to your way of thinking. The nine ways to change people without arousing resentment. The six ways to make people like you. This is one of the best-selling books of all time for a reason. Give it a read; it will change how you deal with people.

    Find it on Audible or Amazon



    Permission Marketing: Turning Strangers into Friends, and Friends into Customers

    By Seth Godin

    Permission Marketing is a groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. By reaching out only to those who have signalled an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness — and greatly improve the chances of making a sale.

    Buy it on Indigo or Amazon


    Crushing It: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too

    By Gary Vaynerchuk

    In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify their personal brand on each. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks that enhance more common tried-and-true strategies.

    Buy in on Indigo or Amazon


    The Secrets Of Closing the Sale

    By Zig Ziglar

    Zig shares tips and techniques from his vast wealth of sales experience. His insights will repeatedly prove why this is the definitive how-to sales program. This powerful series of 12 timeless sales sessions will help you close more sales today as you build a career for tomorrow!

    Find on Audible or Amazon

    There is real value in each one of these books. Even if some titles seem outdated or cliché - give them a chance. They might help you improve your business or your life as an entrepreneur.

    Find more Strategic Advisory topics relevant to you and your small business. 

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